Beauty & Personal Care Market Intelligence
Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
Okeeffes Healthy Feet Cream Ounce
Okeeffes Guaranteed Extremely Clinically Instantly
Cerave Hydrating Facial Cleanser Fragrance
Arabella 5x6 Ready to Go Glueless Wigs Human Hair 1B/30 Highlight Lace Front Wig Human Hair 210% Density Pre Cut Glueless Wig Real Pre Bleached Body Wave Wig (24inch, 5X6 Body Wave)
Anua PDRN Hyaluronic Acid Capsule 100 Serum, Radiant Face Serum, Hyaluronic Acid, Hydration, Moisture Plumping effect, Natural color, Fragrance free, Korean Skincare, 30ml / 1.01 fl. oz
AZUREBEAUTY Nail Polish Set Fast Drying Glitter Pink Purple Spring Summer 4 Colors Lilac Nail Polish Natural Nail Lacquer Fingernail Kit with Top Coat DIY Salon Home
8 PCS Hair Ties Bracelets in 8 Styles, Boho Hair Ties for Thick & Thin Hair, Cute Stretch Bracelets, Dark Coffee Colors Braided Hair Ties for Ponytail Holders, No Damage Elastics
Nyx Professional Makeup Butter Praline
Nyx Professional Makeup Butter Non Sticky
Nyx Professional Makeup Butter Eclair
Nyx Professional Makeup Butter Gloss
Nyx Professional Makeup Butter Tiramisu
Nyx Professional Makeup Butter Ginger
Nyx Professional Makeup Butter Madeleine
Nyx Professional Makeup Butter Fortune
/Es/Maquillaje Profesional Brillo Mantequilla Pegajoso
Mint Shampoo
Embla London Makeup Bag Cosmetic Case, Clear Zipper Make Up Pouch and Toiletry Travel Tote, Cute Skincare Pouches for Women Girls, Preppy Purse Cosmetic Organizer, Mini Makeup Bags, Flamingo Pink
Liquid Foundation Brush for Makeup - Soft Flat Top Kabuki Foundation Brush with Dense Synthetic Bristles for Even Application of Liquid, Powder & Cream Cosmetics - Sturdy Wood & Aluminum Makeup Tools
Mielle Rosemary Mint Scalp Strengthening
Philips Oneblade Replacement Blade Supply
Hempz Original Herbal Body Moisturizer
Certified Kate Stimulate Eyelashes Treatment
Burts Bees Moisturizing Pomegranate Extracts
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
