Beauty & Personal Care Market Intelligence
Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
L'UGX Milky White Glitter Gel Nail Polish 15ML Neutral Sparkle Sheer Gel Polish U V Jelly Translucent Natural French Gel Nail Color for DIY Manicure at Home Salon Holiday Gifts for Women
L F Monochromatic Cheeks Bronzed Cherry
L F Monochromatic Multi Cheeks Glimmering
L F Monochromatic Multi Stick Glistening
L F Monochromatic Multi Stick Luminous
L F Monochromatic Luxuriously Blendable Sparkling
Bar Soap Men Exfoliating Essential
YTD Likomey Color Changing Gel Nail Polish,15ml Turquoise To Brown Shimmer Glitter Mood Temperature Change Colors UV Nail Gel,Fall Winter Thermal Ombre Manicure Varnish,WB430
Morphe Pulp Fantasy Artistry Palette - Foil-Effect Eyeshadow Palette with Matte, Shimmer & Foil Finishes - Violet, Rich Taupe & Brown Eyeshadow with Luminous Payoff (0.35 oz)
Eyebrow Pencil, 2-in-1 Waterproof Eyebrow Pen with 4 Tip Brow Pen and Ultra-Precise Brow Pencil, with Dual-ended Eyebrow Brush, Eyebrow Makeup for Natural Looking Eyebrows - Dark Brown
Lancôme La Vie Est Belle Intensément Eau de Parfum - Long Lasting Fragrance with Notes of Raspberry, Jasmine & Red Sandalwood - Warm & Floral Women's Perfume
Scalp Massager Shampoo Brush Maxsoft
AZEN 30 Sets Bulk Gifts, Hand Cream and Lip Balm Bulk Set with Organza Bag Thank You Card, Baby Shower Wedding Gifts for Guests, Bridal Wedding Favors, Valentines Gifts for Women
Beef Tallow Soap Bar – All Natural Grass Fed Tallow Soap Unscented – Moisturizing Face & Body Wash Great for Eczema, Dry, Itchy, Sensitive Skin – Handcrafted Bath Soap for Adults, Kids, Made in USA
Nose Hair Trimmer Clipper Battery Operated
Birthday Gifts for Teens Birthday Gifts for Women Happy Birthday Surprise Box, 15pcs Luxury Spa Gifts, Gift Box for Teen Girls Unique Diy Nails Set, Luxury Birthday Presents Spa Gift for Mom Daughter
Beetles 2Pcs 15ml Gel Base and Top Coat Set - Upgrade No Wipe Extra Glossy Top Coat Finish for Gel Nail Polish, Soak Off UV/LED Lamp Needed, Essentials for Long-Lasting Manicure Kit
Kintion 2025 Pocket Mirror, Rechargeable Dimmable 3 Color Lighting 1X/3X LED Compact Travel Makeup Mirror for Purse, Portable, Folding, Handheld, Small Lighted Mirror for Women Gift, Purple
Airspun Translucent Setting Foundation Lightweight
Nyk1 Nail Glue Super Strong Bond
Mrs Meyers Clean Day Biodegradable
Spa Gifts for Women Bath and Body Gift Basket Valentines Day Gifts Coconut Lavender Home Spa Set Self Care Gift for Mom Sister Her Wife Birthday Gifts Spa Kit Care Package Thank You Gift
54Pcs Hair Ties for Girls and Women, Nylon Hair Elastics Hair Bands Ponytail Holders Soft Hair Ties No Damage for Girls Thick Straight Curly Hair Multi-colored
78 Pieces Press on Nails for Kids, EBANKU 3 Pack Kid Fake Nail Kit Old Colorful Flower Press on Nails for Girls 8-12 Years with Jelly Nail Adhesives & Nail Builder Glue
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
