Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
Sulwhasoo Gentle Cleansing Oil - Korean Cleanser for All Skin Types, Hydrating, Soothing & Refreshing, Removes Waterproof Makeup, SPF & Pore Clogging Impurities
Happy Nuts Holiday Anti Chafing Deodorant Festive Essentials Bundle Kit - Perfect Men's Gift for Christmas - Includes Anti Chafing Comfort Cream Deodorant, Chafe Stick & Cheeky Ornament
HAPPY NUTS Holiday Essentials Bundle Kit - Gift Box for Men with Comfort Cream, Hydrating Body Wash & Whole Body Deodorant - Mens White Elephant Gift Basket Idea for Him and Stocking Stuffer
evpct Single Cream Eye Shadow Palette Pot Makeup for older Women, Praline Dusty Pink Mauve Shimmer Glitter Metallic Monochrome Cream to Powder Eyeshadow Palette Eye Brightener, Waterproof Blendable
Loreal Paris Magic Cover Concealer
Mustela Certified Organic Hydrating Cream - Natural Body Lotion w/Olive Oil, Aloe Vera & Sunflower Oil - For Baby, Kid & Adult - Fragrance Free, EWG Verified & Vegan - 5.07 oz. - Packaging may vary
Cerave Cream Rough Bumpy Skin
Usda Organic Jojoba Oil Unrefined
Kitsch Spiral Hair Phone Coils
Kitsch Piece Rated Value Transparent
Cliganic Organic Natural Unrefined Warranty
Arctic Vegan Cruelty Free Semi Permanent Color
Arctic Fox Cruelty Free Semi Permanent Purple
/Es/Professional Makeup Sombra Mezclable Delineador
Silver Couples Jewelry
Nyx Professional Makeup Pencil Cottage
Nyx Professional Makeup Pencil Eggplant
Nyx Diamond Sparkle Gloss Orange
Nyx Professional Makeup Pencil Frappe
Arctic Fox Vegan Sterling Permanent
Arctic Cruelty Free Semi Permanent Ounces Ritual
Birthday Sash Birthday Crown for Women, Birthday Girl Sash, Birthday Girl Crown, Glitter Rose Gold Birthday Sash and Crown Rhinestone Headband Set, Happy Birthday Girl Princess Tiara Sash Accessories
12 PCS Colored Hair Extensions for Kids, Curly Wavy Synthetic Hairpieces Clip in Rainbow Neon Party Highlights, Colorful Hair Accessories for Girls Women 17 Inch (Multi-color Set)
Hanz de Fuko Gravity Paste β Premium Menβs Hair Styling Paste for a High Hold, Medium Shine Finish β Super-Grip Technology for Any Hairstyle Imaginable, Works for All Hair Types β 2 oz, Travel Size
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page β closest to breaking through first.
Unlock Full Market Intelligence for Beauty & Personal Care
You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.
No credit card required • Cancel anytime
💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
Unlock Complete Beauty & Personal Care Intelligence
Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.