Beauty & Personal Care Market Intelligence
Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
YTD Likomey Cat Eye Gel Nail Polish,15ml Olive Green Brocade Glitter Iridescent Holographic Translucent Neutral Jelly Sheer Shiny Magnetic Opal Shimmer Summer UV Gel with Magnet Stick,MY361
Essence Princess Effect Waterproof Mascara
Travel Organic Freshly Plant Powder
Paris Advanced Hairstyle Straight Heatspray
Physiogel Old Red
Wandering Nature Clear Makeup Bag for Purse Mini Make up Bag Cute Cosmetic Pouch for Women with Slip-in Pockets Travel Toiletry Essentials Vegan Leather Organizer Pouch,Patent Pending
Panoxyl Foaming Peroxide Strength Antimicrobial
3 Colors Red Matte Liquid Lipstick Set, Burgundy Ruby Red Lip Gloss for Women, Vampy Halloween Makeup, High Impact Long Lasting Lip Stain, Nonstick Cup Smudge Proof & Waterproof Velvet Lip Tint
Strengthening Coconut Strengthener Conditioning Strengthens
modelones Pearl White Nail Polish, Shimmer Glitter White 15 ml Quick Dry Nail Lacquer Strengthener Long Last Shine Fingernail Toe Nail Art DIY Home Travel Manicure Gift for Women Girls 0.5 Fl Oz
Nº 5 Bond Maintenance Conditioner 100ml
Palmer's Cocoa Butter Formula Body Cream, Moisture Drenching Tahitian Vanilla, 8.8 Oz, 72Hr Hydration with Shea Butter & Vitamin E for Softer Skin, Protects & Soothes Dryness, Dermatologist Approved
/Es/Rimmel Magnif Delineador De Ojos
The Honest Company Fragrance-Free Bathtime Gift Set, Hypoallergenic, Bath Essentials for Sensitive Skin, Shampoo and Body Wash, Face Lotion, Bubble Bath, Conditioner, Wash Cloth
Denman Cushion Brush Nylon Bristles
Hot Cream Cellulite Treatment Antioxidants
Tree Hut Tropic Glow Body Scrub, Exfoliating & Hydrating Sugar Scrub with Shea Butter & Essential Oils, Smooth Skin, Body Exfoliator For All Skin Types, Self Care Gifts for Women, Vegan, 18 Oz
Beetles Dark Brown Gel Polish Winter, 1 PC 15ML Hame Free Mocha Coffee Brown Color Polish Nail Gel Autumn Colorful Bottle Coffee o'Clock Soak Off UV Nail Art Manicure Gift for Women
Andis 80750 1875-Watt Tourmaline Ceramic Ionic Salon Hair Dryer with Diffuser, Fast Dry Low Noise Blow Dryer, Travel Hairdryer for Normal & Curly Hair, Soft Grip, Black
Horizon Group USA Barbie Sweet Shop Lip Gloss Making Kit, Makes 12 Barbie Accessories, Barbie Lip Glosses & Keychains, Arts and Crafts kit for Kids Ages 6+, Gifts for 6 Year Old Girl
Pure Organic Aloe Vera Gel
Single Matte Eyeshadow Makeup Palette, Neutral Dark Brown Eyeshadows Singles, Monochrome Eye Shadow Palette Makeup for Women, de sombras de ojos, Highly Pigmented Daily Evening Girls Eyeshadow
Hair Dryer, Professional Brushless Motor Ionic Hair Blow Dryer with Diffuser, Magnetic Nozzles, 0.83Pound, 2000W, 60dB, 3 Heat Settings & 3 Speed & Cold Settings, Diffuser Hair Dryer, Black
Eyebrow Scissors, Precision Grooming Shears, Nose Hair Trimmer - Professional Stainless Steel Fine Tip for Beard, Mustache, Eyelashes, Cuticles- ASONTAO (1Pcs Eyebrow Scissors)
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
