Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Instant Dual Sided Precise Defines Contours

Instant Dual Sided Precise Defines Contours

β˜… 4.60 (744 reviews)
$3.00
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Rael Hydrocolloid Pimple Healing Patch

β˜… 4.50 (742 reviews)
$16.99
Maybelline Instant Eraser Primer Clear

Maybelline Instant Eraser Primer Clear

β˜… 4.40 (738 reviews)
$14.76
Neutrogena Cleansing Towelette Waterproof Individually

Neutrogena Cleansing Towelette Waterproof Individually

β˜… 4.80 (736 reviews)
$5.69
LOOPS VARIETY LOOP KIT - The Best Hydrogel Face Masks for Every Skin Moment - Loops Face Mask - 5 Masks for Hydrating, Detoxifying, Repairing, Soothing, and Rejuvenating - All Skin Types, 5pc

LOOPS VARIETY LOOP KIT - The Best Hydrogel Face Masks for Every Skin Moment - Loops Face Mask - 5 Masks for Hydrating, Detoxifying, Repairing, Soothing, and Rejuvenating - All Skin Types, 5pc

β˜… 4.70 (735 reviews)
$26.49
MyMagicHealer Thyme & Tea Tree Flare Care | Ingrown Hair, Razor Bumps, Blind Pimples, Bartholin, Pilonidal Cysts | Folliculitis Cure | Piercing Care w/Egg Yolk Extract & Tea Tree 4 oz

MyMagicHealer Thyme & Tea Tree Flare Care | Ingrown Hair, Razor Bumps, Blind Pimples, Bartholin, Pilonidal Cysts | Folliculitis Cure | Piercing Care w/Egg Yolk Extract & Tea Tree 4 oz

β˜… 4.60 (731 reviews)
$58.49
Lola Rio Intensive Treatment Chemically

Lola Rio Intensive Treatment Chemically

β˜… 4.60 (728 reviews)
$16.99
Dermora Exfoliating Cracked Remover Regular

Dermora Exfoliating Cracked Remover Regular

β˜… 4.40 (723 reviews)
$17.99
Toppik Hair Building Fibers Brown

Toppik Hair Building Fibers Brown

β˜… 4.30 (723 reviews)
$24.95
Toppik Building Fibers Medium Brown

Toppik Building Fibers Medium Brown

β˜… 4.30 (723 reviews)
$46.95
Foot Peel Callus Mask Dry

Foot Peel Callus Mask Dry

β˜… 4.40 (723 reviews)
$16.14
toppik eyebrow building fibers hair black

toppik eyebrow building fibers hair black

β˜… 4.30 (723 reviews)
$46.95
Toppik Hair Building Fibers Black

Toppik Hair Building Fibers Black

β˜… 4.30 (723 reviews)
$24.95
Toppik Hair Building Fibers Gray

Toppik Hair Building Fibers Gray

β˜… 4.30 (719 reviews)
$24.95
Nyx Professional Makeup Eyebrow Espresso

Nyx Professional Makeup Eyebrow Espresso

β˜… 4.50 (718 reviews)
$11.49
Nyx Professional Makeup Pencil Eyebrow

Nyx Professional Makeup Pencil Eyebrow

β˜… 4.50 (717 reviews)
$10.20
Nyx Professional Makeup Pencil Chocolate

Nyx Professional Makeup Pencil Chocolate

β˜… 4.50 (716 reviews)
$11.49
BOLD UNIQ Light Purple

BOLD UNIQ Light Purple

β˜… 4.20 (715 reviews)
$27.99
Gel Polish Celestial Collection Rhinestone

Gel Polish Celestial Collection Rhinestone

β˜… 4.50 (712 reviews)
$19.99
Gel Polish Valentines Collection Girlfriend

Gel Polish Valentines Collection Girlfriend

β˜… 4.50 (712 reviews)
$18.04
Beetles Gel Polish Mermaid Stickers

Beetles Gel Polish Mermaid Stickers

β˜… 4.50 (711 reviews)
$17.99
Beetles Gel Polish Collection Starter

Beetles Gel Polish Collection Starter

β˜… 4.50 (711 reviews)
$13.99
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Differin Adapalene Treatment 180 Day Supply

β˜… 4.50 (708 reviews)
$39.25
Valitic Remover Vitamin Collagen Turmeric

Valitic Remover Vitamin Collagen Turmeric

β˜… 4.30 (708 reviews)
$14.99

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

📊

Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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