Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
Loreal Paris Excellence Creme Color
40 Pack Bulk Christmas Gifts, Mini Hand Cream Set, Bulk Christmas Gifts for Corworkers, Hand Lotion Travel Size, Stocking Stuffers for Women, Hand Creams for Dry Cracked Hands, Small Holiday Gifts
Loreal Paris Excellence Creme Auburn
Loreal Paris Excellence Permanent Coverage
Loreal Excellence Triple Protection Reddish
LorΓ©al Paris Excellence Permanent Golden
L F Cosmetics Hydrating Concealer Full Coverage
Eva Naturals Niacinamide Hyaluronic Salicylic
Hydrating Concealer Lightweight Coverage Highlights
Crate 61 Organics, Handmade in Canada, Plant Based Cold Process Natural Bar Soap For Face And Body, With Premium Essential Oils, For Men And Women 3 Pack (Mango)
Laza Mardi Gras Body Glitter, 2 Jars Gold Purple Green Chunky Sequins with Glue Women Eyeshadow Fat Tuesday Face Paint Festival Rave Outfit Hair Accessories Party Costumes β Mardi Gras Carnival
Bed Head Artist Beachy Generation
Beef Tallow for Skin, Tallow and Honey Balm (4.2 Oz), Tallow Face Moisturizer, Organic Grass Fed Whipped Beef Tallow with Honey Beeswax, Deeply Moisturizing for Face & Body, Unscented Fast Absorption
Gillette Fusion5 Razor Blades Refills
LUVME HAIR 10 Inch Light Yaki Straight Bob Wig with Bangs Human Hair Protective Wig Realistic HD Lace Short Black Bob Wigs, Ready to Go Blunt Cut Bob Wig Glueless 180 Density
Titanium Lancet Needle Pimple Popper Tool Facial Milia Remover Blackhead Blemish Remover Blackhead Whitehead Extractor Professional Lancet Zit Blemish Comedone Removal Tool 2 Pieces with Box
Jpnk Blackhead Remover Tools Leather
Jpnk Blackhead Remover Comedone Extractor
Dove Beauty Sensitive Skin Count
Grooming Unscented Shaving Scissors Xikezan
Roller Facial Baimei Treatment Routine
Chloven Scrunchies Elastics Scrunchie Accessories
PAVILIA Toiletry Bag for Men Women, Mens Travel Bag Toiletries Organizer Case for Grooming, Travel Essentials Shaving Dopp Kit, PU Leather Water Resistant Cosmetic Pouch, Dark Brown
Tangle Teezer Detangler Denim Blues
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page β closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.