Beauty & Personal Care Market Intelligence
Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
Indulekha Bringha Selfie Bottle 100ml
Mustela Baby Nourishing Lotion – Daily Body Lotion for Dry Skin - with Natural Avocado, Cold Cream & Beeswax - 6.76 fl. oz. - Packaging may vary
Cerave Post Acne Refining Resurfacing Brightening
Hair Dryer, High-Speed Ionic Low Noise Blow Dryer, Powerful 1600 Watt Motor for Fast Drying and Straight & Wavy Hair, Lightweight, Professional Hairdryer with Diffuser & Nozzle for Home Salon Travel
Loréal Paris Superior Preference Permanent
LoréAl Collagen Moisturizer Reduce Wrinkles
MAKE P:REM Hydrate Me. Micro Tension Cream, Moisturizing Watery Gel Type, Non-Sticky Finish Hydrating Facial Cream for Dry, Sensitive, Oily, Acne-prone Skin, Korean Skin Care, 2.19 fl. oz. (65ml)
Ilnp Playlist Glowing Cream Polish
Ogx Moisturizing Exfoliating Formulated Combination
XMONDO Hair Hydrify Smoothing Oil | Vegan Formula with Argan, Carrot Seed, and Baobab Oils - Deep Penetrating to Hydrate, Strengthen, Nourish, and Restore Dry, Damaged Hair, 1.7 Fl Oz 1-Pack
Equinox Professional Razor Edge Series Barber Hair Cutting Scissors - Japanese Stainless Steel Salon Scissors - 6.5” Overall Length - Fine Adjustment Tension Screw - Premium Shears for Hair Cutting
Sally Hansen Nails Xtreme Color
Sally Hansen Xtreme Polish Glitter
Sally Hansen Nails Xtreme Pacific
Sally Hansen Nails Xtreme Polish
Sally Hansen Streak Free Long Lasting Tan Lime
Sally Hansen Xtreme Wear Color
Sally Hansen Xtreme Polish Fanta Seas
Conditioning Conditioner Fortifying Cruelty Free Hypoallergenic
Brush Lash Adhesive Vitamins Clear
Brush Adhesive Vitamins Clear 2 Pack
Sally Hansen Nails Xtreme Disco
Revlon Tourmaline Technology Detangles Salon Quality
Covergirl Ageless Foundation Anti Aging Packaging
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
