Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Tangle Teezer Detangler Millennial Pink

Tangle Teezer Detangler Millennial Pink

β˜… 4.60 (595 reviews)
$16.89
Bs Mall Premium Synthetic Foundation Concealers

Bs Mall Premium Synthetic Foundation Concealers

β˜… 4.60 (593 reviews)
$17.99
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Bs Mall Brushes Synthetic Foundation Concealers

β˜… 4.60 (593 reviews)
$9.99
Aliver Remove Callus Repair Heals Men

Aliver Remove Callus Repair Heals Men

β˜… 4.00 (592 reviews)
$9.99
Exfoliator Calluses Remover,baby Feet Men Lavender

Exfoliator Calluses Remover,baby Feet Men Lavender

β˜… 4.00 (592 reviews)
$9.99
Pack of 6 Magic Kiss Color Changing Matte Lipstick set, Long Lasting Nutritious Lips Moisturizer Magic Temperature Color Change Lip Balm with Aloe Vera PH Lipstick Beauty Cosmetics Makeup MADE IN USA

Pack of 6 Magic Kiss Color Changing Matte Lipstick set, Long Lasting Nutritious Lips Moisturizer Magic Temperature Color Change Lip Balm with Aloe Vera PH Lipstick Beauty Cosmetics Makeup MADE IN USA

β˜… 4.40 (592 reviews)
$19.99
UCUVIC Curly Bob Wig Human Hair 5x5 Wear And Go Glueless Wigs Human Hair Pre Plucked Pre Cut Deep Wave Lace Front Closure Wigs For Black Women 200 Density Curly Wig Glueless Wear And Go Black 12 Inch

UCUVIC Curly Bob Wig Human Hair 5x5 Wear And Go Glueless Wigs Human Hair Pre Plucked Pre Cut Deep Wave Lace Front Closure Wigs For Black Women 200 Density Curly Wig Glueless Wear And Go Black 12 Inch

β˜… 3.80 (590 reviews)
$49.77
Spa Gifts for Women, Lavender 16 Pcs Valentines Day Gifts for Her Girlfriend Wife Daughter Sister, Self Care Gift Baskets for Women, Thank You, Get Well, Sympathy Inspirational Care Package Spa Basket

Spa Gifts for Women, Lavender 16 Pcs Valentines Day Gifts for Her Girlfriend Wife Daughter Sister, Self Care Gift Baskets for Women, Thank You, Get Well, Sympathy Inspirational Care Package Spa Basket

β˜… 4.80 (590 reviews)
$34.19
Ultimate Detangler Hairbrush Eliminates Breakage

Ultimate Detangler Hairbrush Eliminates Breakage

β˜… 4.60 (587 reviews)
$16.99
Relief Aromatherapy Christmas Relaxation Eucalyptus

Relief Aromatherapy Christmas Relaxation Eucalyptus

β˜… 4.40 (584 reviews)
$24.99
Body Restore Bath Bombs Aromatherapy

Body Restore Bath Bombs Aromatherapy

β˜… 4.40 (583 reviews)
$19.93
Lke Polish Timers Professional Accessories

Lke Polish Timers Professional Accessories

β˜… 4.40 (583 reviews)
$9.02
Bioderma Fragrance Free Alcohol Free Technology Sensitive

Bioderma Fragrance Free Alcohol Free Technology Sensitive

β˜… 4.70 (582 reviews)
$19.99
Julep Eyeshadow Powder Waterproof Amethyst

Julep Eyeshadow Powder Waterproof Amethyst

β˜… 4.30 (581 reviews)
$16.00
Julep Eyeshadow Crème Powder Waterproof

Julep Eyeshadow Crème Powder Waterproof

β˜… 4.30 (581 reviews)
$16.00
Julep Eyeshadow Powder Waterproof Ginger

Julep Eyeshadow Powder Waterproof Ginger

β˜… 4.30 (581 reviews)
$16.00
Epielle Halloween Costumes For Kids 8-9 For Girls Scary

Epielle Halloween Costumes For Kids 8-9 For Girls Scary

β˜… 4.80 (580 reviews)
$21.99
Aveeno Moisturizing Soothing Emollients Fragrance Free

Aveeno Moisturizing Soothing Emollients Fragrance Free

β˜… 4.80 (577 reviews)
$9.97
Julep Eyeshadow Waterproof Moonlight Metallic

Julep Eyeshadow Waterproof Moonlight Metallic

β˜… 4.30 (576 reviews)
$20.00
Electric Removers Rechargeable Electronic Professional

Electric Removers Rechargeable Electronic Professional

β˜… 4.40 (573 reviews)
$23.99
Electric Removers Portable Electronic Professional

Electric Removers Portable Electronic Professional

β˜… 4.40 (573 reviews)
$23.99
Electric Rechargeable Electronic Professional Skin(pinkοΌ‰

Electric Rechargeable Electronic Professional Skin(pinkοΌ‰

β˜… 4.40 (573 reviews)
$23.99
Kyda Luminous Transparent Universal Polish

Kyda Luminous Transparent Universal Polish

β˜… 4.30 (569 reviews)
$7.99
Cerave Skin Renewing Night Cream

Cerave Skin Renewing Night Cream

β˜… 4.60 (565 reviews)
$15.44

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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