Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Mainbasics Shower Loofah Scrubber Exfoliator

Mainbasics Shower Loofah Scrubber Exfoliator

β˜… 4.70 (501 reviews)
$8.99
Colorstay Waterproof Smudge Proof Longwearing Ultra Fine

Colorstay Waterproof Smudge Proof Longwearing Ultra Fine

β˜… 4.50 (501 reviews)
$13.29
Botanic Hearth Tree Body Shower

Botanic Hearth Tree Body Shower

β˜… 4.40 (499 reviews)
$8.57
Colored Hair Extensions

Colored Hair Extensions

β˜… 4.30 (499 reviews)
$8.97
Macs Hair Scissors 6.5 Inch, Japanese Stainless Steel Hair Cutting Scissors, Razor Edge Barber Scissors, Professional Shears for Precision Haircuts, Ergonomic Handle Design

Macs Hair Scissors 6.5 Inch, Japanese Stainless Steel Hair Cutting Scissors, Razor Edge Barber Scissors, Professional Shears for Precision Haircuts, Ergonomic Handle Design

β˜… 4.50 (499 reviews)
$4.99
B Tan Self Tan Mousse Scented

B Tan Self Tan Mousse Scented

β˜… 4.30 (499 reviews)
$15.99
Cliganic Premium Remover Hypoallergenic Lint Free

Cliganic Premium Remover Hypoallergenic Lint Free

β˜… 4.60 (498 reviews)
$8.49
REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

β˜… 4.60 (498 reviews)
$24.25
Hyaluronic Paris Revitalift Intensives Moisturizes

Hyaluronic Paris Revitalift Intensives Moisturizes

β˜… 4.50 (497 reviews)
$45.83
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Proactiv 3 Step Treatment System Starter

β˜… 4.50 (496 reviews)
$35.99
Vanicream Moisturizing Sensitive Irritated Dermatologist

Vanicream Moisturizing Sensitive Irritated Dermatologist

β˜… 4.60 (494 reviews)
$13.56
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Botanic Hearth Paraben Free Fights Irritation

β˜… 4.40 (492 reviews)
$13.99
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Best Selling Hyaluronic Pure Highest Anti Aging Paraben Free Best

β˜… 4.40 (491 reviews)
$36.50
Pipette Daily Nourishing Shampoo - Tear Free Shampoo for Kids, Adds Moisture, 100% Plant-Derived Squalane and Quinoa, Orange + Vanilla Aroma, 11.2 fl oz

Pipette Daily Nourishing Shampoo - Tear Free Shampoo for Kids, Adds Moisture, 100% Plant-Derived Squalane and Quinoa, Orange + Vanilla Aroma, 11.2 fl oz

β˜… 4.60 (490 reviews)
$9.99
Gabriel Cosmetics Eyeshadow (Bone - Ivory/Neutral Matte), 0.07 oz, Natural, Paraben Free, Vegan,Gluten free,Cruelty free,No GMO,Velvety and Smooth matte finish, with Sea Fennel,for all skin types

Gabriel Cosmetics Eyeshadow (Bone - Ivory/Neutral Matte), 0.07 oz, Natural, Paraben Free, Vegan,Gluten free,Cruelty free,No GMO,Velvety and Smooth matte finish, with Sea Fennel,for all skin types

β˜… 4.50 (489 reviews)
$15.70
BiorΓ© Original Blackhead Remover Strips, Deep Cleansing Nose Strips With Instant Pore Unclogging, Features C-Bond Technology, Oil-Free, Non-Comedogenic Use, 14 Count

BiorΓ© Original Blackhead Remover Strips, Deep Cleansing Nose Strips With Instant Pore Unclogging, Features C-Bond Technology, Oil-Free, Non-Comedogenic Use, 14 Count

β˜… 4.40 (488 reviews)
$8.18
Burts Bees Medicated Moisturizing Eucalyptus

Burts Bees Medicated Moisturizing Eucalyptus

β˜… 4.80 (487 reviews)
$8.29
Burt's Bees Lip Balm - Original Beeswax, Lip Moisturizer With Responsibly Sourced Beeswax, Tint-Free, Natural Origin Conditioning Treatment, 2 Tubes, 0.15 oz.

Burt's Bees Lip Balm - Original Beeswax, Lip Moisturizer With Responsibly Sourced Beeswax, Tint-Free, Natural Origin Conditioning Treatment, 2 Tubes, 0.15 oz.

β˜… 4.80 (487 reviews)
$5.97
Revlon Expert Slant Tweezer, High Precision For an Easy Hair Removal, Made With Stainless Steel, 1 Count

Revlon Expert Slant Tweezer, High Precision For an Easy Hair Removal, Made With Stainless Steel, 1 Count

β˜… 4.60 (486 reviews)
$6.74
Gold Bond Corrector Smoothing Concentrate

Gold Bond Corrector Smoothing Concentrate

β˜… 4.40 (486 reviews)
$11.97
Burts Bees Natural Moisturizing Vanilla

Burts Bees Natural Moisturizing Vanilla

β˜… 4.80 (486 reviews)
$6.79
Gold Bond Corrector Replenishing Smoothing

Gold Bond Corrector Replenishing Smoothing

β˜… 4.40 (485 reviews)
$16.97
Grace Stella Award Winning Under

Grace Stella Award Winning Under

β˜… 4.40 (482 reviews)
$23.95
Grace Stella Blue Pairs Cruelty Free

Grace Stella Blue Pairs Cruelty Free

β˜… 4.40 (478 reviews)
$20.15

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
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Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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