Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Imethod Eyebrow Pen Micro Fork Effortlessly

Imethod Eyebrow Pen Micro Fork Effortlessly

β˜… 3.60 (422 reviews)
$9.99
Garnier Nutrisse Nourishing Extra Light Chamomile

Garnier Nutrisse Nourishing Extra Light Chamomile

β˜… 4.60 (422 reviews)
$17.94
Certain Dri Prescription Antiperspirant Hyperhidrosis

Certain Dri Prescription Antiperspirant Hyperhidrosis

β˜… 4.30 (422 reviews)
$19.99
Greenzla Reusable Remover Washable Laundry

Greenzla Reusable Remover Washable Laundry

β˜… 4.60 (422 reviews)
$12.99
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Mask, Pore Minimizing, Plumping, Elasticity Improvement, Korean Skin Care, Valentines Day Gifts for Her | 1.19oz(34g) x 16ea

BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Mask, Pore Minimizing, Plumping, Elasticity Improvement, Korean Skin Care, Valentines Day Gifts for Her | 1.19oz(34g) x 16ea

β˜… 4.50 (421 reviews)
$62.00
Real Techniques 1786m Everyday Essentials

Real Techniques 1786m Everyday Essentials

β˜… 4.80 (419 reviews)
$19.33
Gillette Fusion5 Razor Handle Refills

Gillette Fusion5 Razor Handle Refills

β˜… 4.70 (419 reviews)
$21.25
Hairline Instantly Conceals Thinning Stain Proof

Hairline Instantly Conceals Thinning Stain Proof

β˜… 4.30 (418 reviews)
$17.95
Essence Booster Lash Primer Clear

Essence Booster Lash Primer Clear

β˜… 4.30 (418 reviews)
$4.99
L F Gel Based Hydrating Smoothing Moisturizes

L F Gel Based Hydrating Smoothing Moisturizes

β˜… 4.60 (418 reviews)
$10.00
Amazon Basics 5 Blade Cartridges Previously

Amazon Basics 5 Blade Cartridges Previously

β˜… 4.40 (413 reviews)
$16.10
Gillette Mach3 Razor Blades Refills

Gillette Mach3 Razor Blades Refills

β˜… 4.70 (413 reviews)
$37.97
Tail Comb Resistant Lightweight Sectioning

Tail Comb Resistant Lightweight Sectioning

β˜… 4.70 (411 reviews)
$3.98
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Amazon Basics Lubricating Cartridge Previously

β˜… 4.40 (411 reviews)
$11.86
Wonderskin Blading Transfer Lipstick Waterproof

Wonderskin Blading Transfer Lipstick Waterproof

β˜… 3.80 (411 reviews)
$29.00
Luxury Perfume Masculine Aromatic Perfumes

Luxury Perfume Masculine Aromatic Perfumes

β˜… 4.20 (411 reviews)
$26.99
Solimo 5 Blade Handle Cartridges Handles

Solimo 5 Blade Handle Cartridges Handles

β˜… 4.50 (409 reviews)
$6.94
Frownies Forehead Between Eyes Patches

Frownies Forehead Between Eyes Patches

β˜… 3.80 (409 reviews)
$25.95
Lustrous Lipstick Vitamin Avocado Promise

Lustrous Lipstick Vitamin Avocado Promise

β˜… 4.60 (409 reviews)
$6.87
Framar Black Styling Hair Clips

Framar Black Styling Hair Clips

β˜… 4.60 (408 reviews)
$8.99
Wonderskin

Wonderskin

β˜… 3.80 (407 reviews)
$29.00
Maybelline New York Superstay Longwear

Maybelline New York Superstay Longwear

β˜… 4.50 (407 reviews)
$9.98
Dreamlover Brown Stocking Stretchy Contains

Dreamlover Brown Stocking Stretchy Contains

β˜… 4.50 (407 reviews)
$5.49
Revlon Super Lustrous Lipstick Primrose

Revlon Super Lustrous Lipstick Primrose

β˜… 4.60 (406 reviews)
$6.87

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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