Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
Wet Wild Megaglo Conceal Concealer
Lip Smacker Flavored Strawberry Straw Ma Llama
/Es/Hidratante Suavizante Deliciosos Hidratantes Protectores
/Es/BΓ‘lsamos Hidratantes Suavizantes Divertidos Water Meow Lon
Wild Breakup Proof Retractable Eyeliner Black
Irish Spring Washing Recyclable Carton
Revlon Colorsilk Beautiful Medium Reddish
/Es/Hidratantes Suavizantes Hidratante Protegiendo Unicornio
Wet Wild Megaglo Conceal Contour
Cosmetics Matte Magic Mist Ounce
Aveeno Brightening Moisture Rich Hypoallergenic Non Comedogenic
Cetaphil Moisturizing Cream 453g
Wet Wild Megaglo Conceal 804a
Wet Wild Retractable Waterproof Resistant
Moisturizer Hydrating Moisturizing Non Comedogenic Non Greasy
Aloderma Aloe Vera Gel + Tea Tree Oil, Made with Refreshing Organic Aloe for After Sun Skin Care, Multipurpose Use for Hair and Scalp, and Face or as a Shaving Gel or Aftershave - 10.6Oz x 6btls
Wild Breakup Proof Retractable Eyeliner Brown
Professional Outliner Clippers T Bladeds Baldheaded
Fractionated Coconut Oil Aromatherapy Moisturizing
Ducare Foundation Synthetic Professional Blending
Ducare Foundation Professional Buffing Blending
Ogx Creamy Coconut Miracle Moisture
Fandamei Pieces Light Stocking Stretchy
Tirtir Foundation Coverage Weighless Foundation
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page β closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.