Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.55 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Newcally Lashes False Eyelashes Natural

Newcally Lashes False Eyelashes Natural

β˜… 4.40 (372 reviews)
$8.75
Hydrating Non Irritating Fragrance Free Dermatologist Recommended

Hydrating Non Irritating Fragrance Free Dermatologist Recommended

β˜… 4.60 (369 reviews)
$17.44
Everlasting Manicure Chip Free Flexi Fit Technology

Everlasting Manicure Chip Free Flexi Fit Technology

β˜… 4.50 (368 reviews)
$9.98
Vermonts Original Bag Balm Moisturizer

Vermonts Original Bag Balm Moisturizer

β˜… 4.70 (368 reviews)
$8.99
Maybelline Smooth Foundation Makeup Light

Maybelline Smooth Foundation Makeup Light

β˜… 4.50 (367 reviews)
$8.98
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Cerave Salicylic Ounce Fragrance Exfoliate

β˜… 4.60 (367 reviews)
$13.99
Multiple Formulas Different Brazilian Koluawax

Multiple Formulas Different Brazilian Koluawax

β˜… 4.40 (366 reviews)
$39.99
Harperton Nail Clipper Set Fingernail

Harperton Nail Clipper Set Fingernail

β˜… 4.50 (366 reviews)
$8.97
Wild Mega High Shine Color Clothes

Wild Mega High Shine Color Clothes

β˜… 4.00 (363 reviews)
$4.23
Scrunchies Scrunchie Accessories Halloween Thanksgiving

Scrunchies Scrunchie Accessories Halloween Thanksgiving

β˜… 4.60 (362 reviews)
$9.49
Nyx Professional Makeup Shaping Contouring

Nyx Professional Makeup Shaping Contouring

β˜… 4.30 (362 reviews)
$13.08
 /Es/Kitsch Dermaplane Maquinilla Recortadora Herramienta

/Es/Kitsch Dermaplane Maquinilla Recortadora Herramienta

β˜… 4.40 (362 reviews)
$8.99
Maybelline Long Lasting Sharpenable Eyeliner Waterproof

Maybelline Long Lasting Sharpenable Eyeliner Waterproof

β˜… 4.40 (362 reviews)
$8.98
Nyx Professional Makeup Wonder Universal

Nyx Professional Makeup Wonder Universal

β˜… 4.30 (361 reviews)
$9.97
Wilkinson Sword Eyebrow Exfoliating Dermaplanning

Wilkinson Sword Eyebrow Exfoliating Dermaplanning

β˜… 4.40 (361 reviews)
$12.19
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Cliganic Organic Moroccan Natural Pressed

β˜… 4.60 (361 reviews)
$9.95
Loreal Paris Infallible Foundation Powder

Loreal Paris Infallible Foundation Powder

β˜… 4.30 (359 reviews)
$14.97
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Amlactin Moisturizing Lotion Bottle Paraben

β˜… 4.40 (359 reviews)
$19.99
Ludoupier Precision Professional Anti Rust Multi Purpose

Ludoupier Precision Professional Anti Rust Multi Purpose

β˜… 4.60 (359 reviews)
$5.92
Nyx Professional Makeup Instant Styler

Nyx Professional Makeup Instant Styler

β˜… 4.40 (359 reviews)
$9.97
Naturals Pcs Black Soap Moisturizing

Naturals Pcs Black Soap Moisturizing

β˜… 4.40 (359 reviews)
$24.99
Loreal Paris Infallible Foundation Vanilla

Loreal Paris Infallible Foundation Vanilla

β˜… 4.30 (358 reviews)
$14.97
Avilana Exfoliating Silicone Body Scrubber

Avilana Exfoliating Silicone Body Scrubber

β˜… 4.50 (358 reviews)
$14.99
Hugo Boss Bottled Eau Toilette

Hugo Boss Bottled Eau Toilette

β˜… 4.60 (358 reviews)
$115.00

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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