Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.60 Avg. Price
6,071 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.00, with a median of $12.65. The top 10% of listings by review count exceed 20,531 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Crystal Mineral Deodorant Stick Unscented

Crystal Mineral Deodorant Stick Unscented

β˜… 4.30 (326 reviews)
$7.49
Premium Vitamin Serum Hyaluronic Retinol

Premium Vitamin Serum Hyaluronic Retinol

β˜… 4.40 (326 reviews)
$7.19
Premium 20 Vitamin Serum Hyaluronic

Premium 20 Vitamin Serum Hyaluronic

β˜… 4.40 (326 reviews)
$7.59
Hydrator Oil Free Moisturizer Hyaluronic Squalane

Hydrator Oil Free Moisturizer Hyaluronic Squalane

β˜… 4.30 (325 reviews)
$5.47
Finishing Touch Flawless Eyebrow Remover

Finishing Touch Flawless Eyebrow Remover

β˜… 4.10 (325 reviews)
$21.95
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Color Wow Large Bombshell Volumizer

β˜… 4.10 (324 reviews)
$20.80
Jerome Russell Punky Color Atlantic

Jerome Russell Punky Color Atlantic

β˜… 4.00 (323 reviews)
$8.99
Punky Permanent Conditioning Non Damaging Transforms

Punky Permanent Conditioning Non Damaging Transforms

β˜… 4.00 (323 reviews)
$8.99
Punky Alpine Permanent Conditioning Paraben

Punky Alpine Permanent Conditioning Paraben

β˜… 4.00 (323 reviews)
$8.99
Punky Permanent Conditioning Paraben Washes

Punky Permanent Conditioning Paraben Washes

β˜… 4.00 (323 reviews)
$8.99
Punky Cotton Permanent Conditioning Paraben

Punky Cotton Permanent Conditioning Paraben

β˜… 4.00 (323 reviews)
$8.99
Revlon One Step Dryer Volumizer Brush

Revlon One Step Dryer Volumizer Brush

β˜… 4.40 (322 reviews)
$36.99
Gugug Skin Scrubber Facial Cleaning

Gugug Skin Scrubber Facial Cleaning

β˜… 4.00 (322 reviews)
$16.99
Slick Gorilla Styling Texturizing Powder

Slick Gorilla Styling Texturizing Powder

β˜… 4.40 (322 reviews)
$18.00
Nyx Professional Makeup Snatch Blonde

Nyx Professional Makeup Snatch Blonde

β˜… 4.40 (321 reviews)
$12.54
100pcs Seamless Cotton Elastic Ponytail

100pcs Seamless Cotton Elastic Ponytail

β˜… 4.80 (321 reviews)
$6.99
Nyx Professional Makeup Snatch Black

Nyx Professional Makeup Snatch Black

β˜… 4.40 (321 reviews)
$12.97
Seamless Ponytail Holders Accessories Natural

Seamless Ponytail Holders Accessories Natural

β˜… 4.80 (321 reviews)
$6.99
Dysilk Mink Lashes False Eyelashes

Dysilk Mink Lashes False Eyelashes

β˜… 4.40 (321 reviews)
$7.99
Millennium Tanning Products Enhancing Silicone

Millennium Tanning Products Enhancing Silicone

β˜… 4.50 (319 reviews)
$29.95
Nyx Professional Makeup Snatch Eyebrow

Nyx Professional Makeup Snatch Eyebrow

β˜… 4.40 (319 reviews)
$12.99
Burts Bees Butter Butter Vitamin

Burts Bees Butter Butter Vitamin

β˜… 4.60 (319 reviews)
$12.79
Dove Beauty Pink Packaging Vary

Dove Beauty Pink Packaging Vary

β˜… 4.80 (318 reviews)
$11.00
Clairol Natural Instincts Medium Hazelnut

Clairol Natural Instincts Medium Hazelnut

β˜… 4.40 (318 reviews)
$19.11

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.60) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.60. The middle 80% of listings range from $5.99 to $34.00, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,071 reviews. The top 10% of listings by review count exceed 20,531 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.60 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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