Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.56 Avg. Price
6,229 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.68. The top 10% of listings by review count exceed 20,955 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Hairline Instantly Conceals Stain Proof Thinning

Hairline Instantly Conceals Stain Proof Thinning

β˜… 4.30 (39,776 reviews)
$17.95
Dr Bronners Pure Castile Liquid Value

Dr Bronners Pure Castile Liquid Value

β˜… 4.70 (39,644 reviews)
$32.99
Lip Smacker Bunny Hoppy Carrot

Lip Smacker Bunny Hoppy Carrot

β˜… 4.70 (39,530 reviews)
$3.79
Permanent Colorsilk Coverage Ammonia Free Keratin

Permanent Colorsilk Coverage Ammonia Free Keratin

β˜… 4.50 (39,527 reviews)
$7.08
Philips Norelco Replacement Qp220 80

Philips Norelco Replacement Qp220 80

β˜… 4.70 (39,525 reviews)
$24.99
Revlon Colorsilk Permanent Haircolor Black

Revlon Colorsilk Permanent Haircolor Black

β˜… 4.50 (39,522 reviews)
$17.67
Revlon Colorsilk Beautiful Permanent Technology

Revlon Colorsilk Beautiful Permanent Technology

β˜… 4.50 (39,504 reviews)
$9.97
Revlon Colorsilk Haircolor Medium Blonde

Revlon Colorsilk Haircolor Medium Blonde

β˜… 4.50 (39,503 reviews)
$7.85
Ogx Penetrating Moisturizing Paraben Free Sulfated Surfactants

Ogx Penetrating Moisturizing Paraben Free Sulfated Surfactants

β˜… 4.60 (39,437 reviews)
$7.69
Bath Body Works Strawberry Shower

Bath Body Works Strawberry Shower

β˜… 4.60 (39,309 reviews)
$14.93
Bath Body Works Morning Foaming

Bath Body Works Morning Foaming

β˜… 4.60 (39,238 reviews)
$18.45
Bath Body Works Shower Ounce

Bath Body Works Shower Ounce

β˜… 4.60 (39,216 reviews)
$13.99
Bath Body Works Vitamin Beautiful

Bath Body Works Vitamin Beautiful

β˜… 4.60 (39,180 reviews)
$9.99
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Bath Body Works Cashmere Shower

β˜… 4.60 (39,165 reviews)
$14.95
Irish Spring Deodorant Moisture Ounces

Irish Spring Deodorant Moisture Ounces

β˜… 4.80 (38,996 reviews)
$15.99
Irish Spring Original Deodorant Ounce

Irish Spring Original Deodorant Ounce

β˜… 4.80 (38,777 reviews)
$7.05
Revlon Super Lustrous Lipstick Everything

Revlon Super Lustrous Lipstick Everything

β˜… 4.50 (38,616 reviews)
$6.87
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Revlon Super Lustrous Lipstick Fire

β˜… 4.50 (38,594 reviews)
$7.39
Baimei Roller Facial Routine Puffiness

Baimei Roller Facial Routine Puffiness

β˜… 4.50 (38,136 reviews)
$18.99
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Beetles Gel Polish Aesthetic Manicure

β˜… 4.50 (37,909 reviews)
$7.99
Kenra Finishing Flake Free Fast Drying Resistance

Kenra Finishing Flake Free Fast Drying Resistance

β˜… 4.50 (37,540 reviews)
$32.00
Taylor Old Bond Street 5 3 Ounce

Taylor Old Bond Street 5 3 Ounce

β˜… 4.60 (37,401 reviews)
$22.53
Metene Bristles Dual Sided Scrubber Exfoliator

Metene Bristles Dual Sided Scrubber Exfoliator

β˜… 4.60 (37,379 reviews)
$9.99
Metene Bristles Exfoliating Double Sided Specially

Metene Bristles Exfoliating Double Sided Specially

β˜… 4.60 (37,343 reviews)
$7.99

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.56) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.56. The middle 80% of listings range from $5.99 to $33.99, with a $12.68 median.

Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.56 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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