Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.60 Avg. Price
6,071 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.00, with a median of $12.65. The top 10% of listings by review count exceed 20,531 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
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Afnan Eau Parfum Men 5 07

β˜… 4.70 (270 reviews)
$35.96
Dr Scholls Cracked Moisturizes Healthy

Dr Scholls Cracked Moisturizes Healthy

β˜… 4.40 (269 reviews)
$6.28
Neutrogena Oil Free Salicylic Grapefruit Cleansing

Neutrogena Oil Free Salicylic Grapefruit Cleansing

β˜… 4.60 (269 reviews)
$9.97
Covergirl Eyeliner Long Lasting Versatile Sharpening

Covergirl Eyeliner Long Lasting Versatile Sharpening

β˜… 4.40 (269 reviews)
$5.97
Loreal Paris Voluminous Original Waterproof

Loreal Paris Voluminous Original Waterproof

β˜… 4.30 (269 reviews)
$9.97
Okeeffes Working Hands Cream Value

Okeeffes Working Hands Cream Value

β˜… 4.80 (268 reviews)
$13.60
Braun Electric Shaver Proskin Rechargeable

Braun Electric Shaver Proskin Rechargeable

β˜… 4.30 (268 reviews)
$64.97
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Nexcare Absorbing Cover Protective Blemishes

β˜… 4.20 (268 reviews)
$11.55
Covergirl Eyeliner Sharpening Blending Packaging

Covergirl Eyeliner Sharpening Blending Packaging

β˜… 4.40 (268 reviews)
$5.97
Covergirl Eyeliner Espresso Packaging Sharpening

Covergirl Eyeliner Espresso Packaging Sharpening

β˜… 4.40 (268 reviews)
$5.97
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Ogx Moroccan Curling Perfection Defining

β˜… 4.40 (268 reviews)
$7.97
Organic Natural Handmade Essential Moisturize

Organic Natural Handmade Essential Moisturize

β˜… 4.50 (267 reviews)
$21.69
Maybelline New York Unstoppable Eyeliner

Maybelline New York Unstoppable Eyeliner

β˜… 4.60 (267 reviews)
$15.96
Maybelline Washable Volumizing Lengthening Multiplying

Maybelline Washable Volumizing Lengthening Multiplying

β˜… 4.40 (266 reviews)
$10.98
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Super Nail Pure Acetone Fl

β˜… 4.60 (266 reviews)
$9.90
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Super Nail Acetone Fluid Ounce

β˜… 4.60 (266 reviews)
$6.41
Secret Antiperspirant Deodorant Invisible Completely

Secret Antiperspirant Deodorant Invisible Completely

β˜… 4.60 (266 reviews)
$13.97
Veleasha Handmade Luxurious Natural Eyelashes

Veleasha Handmade Luxurious Natural Eyelashes

β˜… 4.30 (266 reviews)
$8.48
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Super Nail Acetone Polish Remover

β˜… 4.60 (265 reviews)
$7.50
Moisturizes Hydrates Provides Softness Color Treated

Moisturizes Hydrates Provides Softness Color Treated

β˜… 4.60 (265 reviews)
$56.00
Parafaciem Reusable Slimming Reducer Lifting

Parafaciem Reusable Slimming Reducer Lifting

β˜… 4.10 (265 reviews)
$14.89
Tattoo Transfer Cridoz Stencil Tattooing

Tattoo Transfer Cridoz Stencil Tattooing

β˜… 4.60 (265 reviews)
$6.99
Holler And Glow Miami Wave Salted Caramel Body Butter, Body Butter For Women, Smells Good, Body Lotion For Extremely Dry Skin, Moisturizing, Nourishing, Shea Butter, Coconut, Vanilla Scented, 5.29 Oz

Holler And Glow Miami Wave Salted Caramel Body Butter, Body Butter For Women, Smells Good, Body Lotion For Extremely Dry Skin, Moisturizing, Nourishing, Shea Butter, Coconut, Vanilla Scented, 5.29 Oz

β˜… 4.30 (264 reviews)
$4.98
Nyx Professional Makeup Ultimate Eyeshadow

Nyx Professional Makeup Ultimate Eyeshadow

β˜… 4.50 (264 reviews)
$17.76

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

📊

Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.60) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.60. The middle 80% of listings range from $5.99 to $34.00, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,071 reviews. The top 10% of listings by review count exceed 20,531 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.60 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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