Beauty & Personal Care Market Intelligence
Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.00, with a median of $12.65. The top 10% of listings by review count exceed 20,531 reviews.
Prime Prometics PrimeLash Mascara for Older Women – Volumizing, Incredible Length in 2 Coats – Long-Stay, Zero Clumps, Hypoallergenic (Brown)
Gaiyah Self Tanning Mitt Applicator
Hoyols Rubber Elastic Ponytail Polyband
Jack Black Balm Natural Butter
Manic Panic Blue Moon Classic
Mitchum Powder Fresh Deodorant Each
Body Glide Anti Chafe Balm
Covergirl Enhancers Shadow Sterling Packaging
Covergirl Enhancers Eyeshadow Applicator Cruelty Free
Facial Cleansing Olay Regenerist Exfoliator
Covergirl Enhancers Shadow Shimmering Packaging
Beetles Pastel Gel Nail Polish
Photo Focus Foundation Classic Packaging
Wet Wild Liquid Foundation Cruelty Free
Gillette Venus Womens Disposable Tropical
Cerave Renewing Lotion Ounce Salicylic
Reusable Oversized Waterproof Designed Lengths
Fanola Yellow Shampoo Nutri Conditioner
Naturistick Assorted Flavors Ingredients Chapsticks
Marc Anthony Curl Defining Enhancing Lotion Strictly Curls
Zaxop Resistant Silicone Curling Tools（hot
Cremo Rich Lathering Collection Cardamom Aromatic
Neutrogena Rapid Wrinkle Repair Retinol Eye Cream for Dark Circles, Daily Anti-Aging Under Eye Cream with Retinol & Hyaluronic Acid to Fight Fine Lines, Wrinkles, & Dark Spots, 0.5 fl. oz
Brush Bristle Hairbrush Smooth Paddle
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.60) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.60. The middle 80% of listings range from $5.99 to $34.00, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,071 reviews. The top 10% of listings by review count exceed 20,531 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.60 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
