Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.60 Avg. Price
6,071 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.00, with a median of $12.65. The top 10% of listings by review count exceed 20,531 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Kenashii Removal Effective Applicators Brazilian

Kenashii Removal Effective Applicators Brazilian

β˜… 4.50 (242 reviews)
$17.99
Bonnet Queen Sleeping Adjustable Stretch

Bonnet Queen Sleeping Adjustable Stretch

β˜… 4.30 (242 reviews)
$12.99
Nyx Professional Makeup Glitter Primer

Nyx Professional Makeup Glitter Primer

β˜… 4.60 (242 reviews)
$6.50
Gillette Razor Blade Refills Count

Gillette Razor Blade Refills Count

β˜… 4.60 (242 reviews)
$39.78
JASON Tea Tree Purifying Body Wash, For a Gentle Feeling Clean, 30 Fluid Ounces

JASON Tea Tree Purifying Body Wash, For a Gentle Feeling Clean, 30 Fluid Ounces

β˜… 4.40 (241 reviews)
$16.73
Thickening Colored Progressed Thinning Niacinamide

Thickening Colored Progressed Thinning Niacinamide

β˜… 4.40 (241 reviews)
$34.20
Nyx Professional Makeup Concealer Hydration

Nyx Professional Makeup Concealer Hydration

β˜… 4.50 (241 reviews)
$10.77
Jason Revitalizing Citrus Pure Natural

Jason Revitalizing Citrus Pure Natural

β˜… 4.40 (241 reviews)
$11.99
Nioxin Cleanser Treatment Progressed Thinning

Nioxin Cleanser Treatment Progressed Thinning

β˜… 4.40 (241 reviews)
$57.00
Braun Electric Replacement Cassette Cartridge

Braun Electric Replacement Cassette Cartridge

β˜… 4.60 (239 reviews)
$34.99
Double Edge Razor Blades Stainless

Double Edge Razor Blades Stainless

β˜… 4.50 (239 reviews)
$7.99
📦

Salerm Conditioner Leave Rinse Out Protector

β˜… 4.70 (239 reviews)
$18.99
Roc Correxion Anti Aging Oil Free Non Comedogenic

Roc Correxion Anti Aging Oil Free Non Comedogenic

β˜… 4.40 (239 reviews)
$21.97
Colorstay Overtime Lipcolor Longwearing Unstobbale

Colorstay Overtime Lipcolor Longwearing Unstobbale

β˜… 4.50 (239 reviews)
$8.97
Wet Wild Shine Color Protector

Wet Wild Shine Color Protector

β˜… 4.30 (239 reviews)
$1.29
Stocking Stuffers Foldaway Trimming Grooming

Stocking Stuffers Foldaway Trimming Grooming

β˜… 4.60 (238 reviews)
$3.18
Heal Aftershave For Men Balm Lotion

Heal Aftershave For Men Balm Lotion

β˜… 4.50 (238 reviews)
$7.97
Wet Wild Ultimate Brow Retractable

Wet Wild Ultimate Brow Retractable

β˜… 4.50 (238 reviews)
$4.59
Ultimate Brow Retractable E626a Brown

Ultimate Brow Retractable E626a Brown

β˜… 4.50 (238 reviews)
$3.18
Jergens Original Moisturizer Cherry Essence

Jergens Original Moisturizer Cherry Essence

β˜… 4.80 (237 reviews)
$10.79
Megaglo Highlighting Powder Precious Petals

Megaglo Highlighting Powder Precious Petals

β˜… 4.50 (237 reviews)
$5.47
Okeeffes Working Hands Cream Treatment

Okeeffes Working Hands Cream Treatment

β˜… 4.80 (237 reviews)
$18.49
Moroccanoil Treatment Light 0 85 Ounce

Moroccanoil Treatment Light 0 85 Ounce

β˜… 4.80 (237 reviews)
$20.00
Revlon Colorstay Overtime153 Lipcolor Boundless

Revlon Colorstay Overtime153 Lipcolor Boundless

β˜… 4.50 (237 reviews)
$9.09

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

📊

Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

No credit card required • Cancel anytime

💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.60) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.60. The middle 80% of listings range from $5.99 to $34.00, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,071 reviews. The top 10% of listings by review count exceed 20,531 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.60 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

Affiliate

Book a Demo

Book a Demo of Squatio’s All-in-One Amazon FBA Seller Tool

This free demo shows you how to track important metrics and grow your business effectively.

Enter your information to register for the Free demo.