Beauty & Personal Care Market Intelligence

Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.

3,598 Products
$18.60 Avg. Price
6,071 Avg. Reviews
Beauty & Personal Care Market Intelligence
Sample Listings from Our Database

Top Beauty & Personal Care Products

These are real listings from Squatio's Amazon research database. Each product card shows a curated sample β€” sign up for full analytics, keyword data, BSR history, and competitor insights.

Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here β€” our data maps search volume against review velocity to identify where new entrants can still break through established competition.

The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $34.00, with a median of $12.65. The top 10% of listings by review count exceed 20,531 reviews.

Who shops this: Beauty enthusiasts Skincare shoppers Gift buyers
Bioderma Sensibio Micellar Cleansing Sensitive

Bioderma Sensibio Micellar Cleansing Sensitive

β˜… 4.70 (229 reviews)
$22.99
Cetaphil Cleanser Sensitive Combination Hypoallergenic

Cetaphil Cleanser Sensitive Combination Hypoallergenic

β˜… 4.70 (228 reviews)
$13.44
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Conditioner Majestic Pure Volumizing Restoration

β˜… 4.20 (228 reviews)
$24.95
Infiniti Diffuser Concentrator Technology Settings

Infiniti Diffuser Concentrator Technology Settings

β˜… 4.60 (228 reviews)
$55.99
Babe Lash Essential Serum Extensions

Babe Lash Essential Serum Extensions

β˜… 4.20 (228 reviews)
$49.00
Colossal Double Sided Callus Remover Scrub

Colossal Double Sided Callus Remover Scrub

β˜… 4.60 (228 reviews)
$6.99
Cliganic Pure Vitamin Oil 1oz

Cliganic Pure Vitamin Oil 1oz

β˜… 4.30 (228 reviews)
$9.98
Bestool Brush Boar Detangle Detangling Conditioning

Bestool Brush Boar Detangle Detangling Conditioning

β˜… 4.60 (228 reviews)
$9.98
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Nivea Nourish 48 Hour Moisturizing Nourishing

β˜… 4.70 (227 reviews)
$6.79
Detangling America African Textured Detangler

Detangling America African Textured Detangler

β˜… 4.20 (227 reviews)
$7.99
Sheamoisture Silconefree Shampoo Hibiscus Parabenfree

Sheamoisture Silconefree Shampoo Hibiscus Parabenfree

β˜… 4.50 (227 reviews)
$14.97
Shea Moisture Coconut Hibiscus Shampoo 13

Shea Moisture Coconut Hibiscus Shampoo 13

β˜… 4.50 (227 reviews)
$9.99
Babe Original Lash Serum Extensions

Babe Original Lash Serum Extensions

β˜… 4.20 (227 reviews)
$29.00
Head Shoulders Daily Use Anti Dandruff Shampoo

Head Shoulders Daily Use Anti Dandruff Shampoo

β˜… 4.80 (227 reviews)
$19.90
Everyone Unscented Cleanser Extracts Essential

Everyone Unscented Cleanser Extracts Essential

β˜… 4.60 (226 reviews)
$25.98
Ancient Minerals Magnesium Bath Flakes – Pure Zechstein Magnesium Chloride for Soaking and Whole-Body Replenishment, 8 lb Bag

Ancient Minerals Magnesium Bath Flakes – Pure Zechstein Magnesium Chloride for Soaking and Whole-Body Replenishment, 8 lb Bag

β˜… 4.80 (226 reviews)
$29.95
Ancient Minerals

Ancient Minerals

β˜… 4.80 (226 reviews)
$12.95
Nyx Professional Makeup Instinct Sparkling

Nyx Professional Makeup Instinct Sparkling

β˜… 4.20 (226 reviews)
$16.99
Under Patches Pairs Gold Mask

Under Patches Pairs Gold Mask

β˜… 4.20 (226 reviews)
$9.97
Nyx Slim Liner Pencil Natural

Nyx Slim Liner Pencil Natural

β˜… 4.20 (226 reviews)
$5.19
Reecho Synthetic Extensions Hairpieces Piece Natural

Reecho Synthetic Extensions Hairpieces Piece Natural

β˜… 3.90 (225 reviews)
$9.99
Reecho 1 Pack Synthetic Extensions Hairpieces

Reecho 1 Pack Synthetic Extensions Hairpieces

β˜… 3.90 (225 reviews)
$9.99
Revlon Lustrous Lipgloss Non Sticky Finishes

Revlon Lustrous Lipgloss Non Sticky Finishes

β˜… 4.50 (225 reviews)
$29.31
Versace Bright Crystal Toilette Spray

Versace Bright Crystal Toilette Spray

β˜… 4.70 (225 reviews)
$96.59

Almost Ranking on Google

These Beauty & Personal Care pages are already on Google's second page β€” closest to breaking through first.

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Unlock Full Market Intelligence for Beauty & Personal Care

You're viewing a free preview. Squatio members get access to complete pricing history, search volume trends, keyword gap data, and competitor analysis for all 3,598 products in this category.

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💳 Typical FBA Fees for Beauty & Personal Care

Pre-filled with this category's real average price ($18.60) — edit anything below to model a specific listing.

Referral fee (8%)
FBA fulfillment fee
Net profit / unit
Margin

Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.

Unlock Complete Beauty & Personal Care Intelligence

Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.

3,598 Products Analyzed
11M+ Keywords Tracked
500+ Active Sellers
Product Research Keyword Intelligence ASIN Lookup Competitor Tracking Market Trends Chrome Extension

Frequently Asked Questions

Common questions about Beauty & Personal Care products on Amazon

Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.

The average tracked Beauty & Personal Care listing is priced at $18.60. The middle 80% of listings range from $5.99 to $34.00, with a $12.65 median.

Tracked Beauty & Personal Care listings average 6,071 reviews. The top 10% of listings by review count exceed 20,531 reviews. Review depth is one of the clearest signals of listing maturity in this category.

Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.60 average price — to model your real referral fee, fulfillment fee, and net margin.

Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.

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