Beauty & Personal Care Market Intelligence
Explore 3,598 products with AI-powered insights. Discover pricing trends, keyword opportunities, and competitor analysis.
Top Beauty & Personal Care Products
These are real listings from Squatio's Amazon research database. Each product card shows a curated sample — sign up for full analytics, keyword data, BSR history, and competitor insights.
Beauty & Personal Care is one of Amazon's highest-margin categories, with 3,598 tracked listings spanning skincare, haircare, cosmetics, and fragrance. Brand differentiation is critical here — our data maps search volume against review velocity to identify where new entrants can still break through established competition.
The middle 80% of Beauty & Personal Care listings are priced between $5.99 and $33.99, with a median of $12.65. The top 10% of listings by review count exceed 20,955 reviews.
Softsoap Golden Honey Refill Moisturizing
All Natural Vegan Coconut Scrub
Speed Stick Deodorant Ocean Ounces
Cetaphil Moisturizing Moisturizer Completely Non Greasy
Speed Stick Deodorant Fresh Ounce
Moisturizing Moisturizer Completely Dermatologist Recommended
Remover Stainless Professional Pedicure Scrubber
Maybelline New York Sensational Waterproof
Speed Stick Antiperspirant Deodorant Unscented
Invisibobble Original Traceless Spiral Hair
Gummy Professional Hair Women Salon Quality
Tweezerman Great Eyelash Curler Ounce
Burts Bees Tinted Daisy Ounce
Maybelline Sensational Waterproof Mascara Black
Neutrogena Healthy Anti Aging Perfector Treatment
Northwest Tea Peppermint Stubborn Athletes Discolored
Nuderma Skin Therapy Wand Tightening
Yardley Oatmeal Almond Soap Ounce
Softsoap Antibacterial Liquid Refill White
Kissio Natural Plumper Plumping Moisturizing
Maybelline New York Defining Eyebrow
Olaplex No 0 Intensive Building Treatment
Kissio Plumper Natural Moisturizing Beautiful
Melodysusie Starter Friendly Pocket Sized Especially Half Cured
Almost Ranking on Google
These Beauty & Personal Care pages are already on Google's second page — closest to breaking through first.
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💳 Typical FBA Fees for Beauty & Personal Care
Pre-filled with this category's real average price ($18.55) — edit anything below to model a specific listing.
Reference rates as of Jul 19, 2026, based on Amazon's published 2026 US referral-fee and FBA-fulfillment-fee schedule (8% referral rate applied for Beauty & Personal Care). Amazon updates fees periodically — verify current rates at Seller Central before making pricing decisions.
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Go beyond product previews. Access comprehensive market research, keyword opportunities, competitor analysis, and pricing intelligence for 3,598 products.
Frequently Asked Questions
Common questions about Beauty & Personal Care products on Amazon
Squatio currently tracks 3,598 Beauty & Personal Care listings across Amazon. Each listing is enriched with pricing data, Best Seller Rank (BSR) history, estimated monthly search volume, and keyword intent classification. The database is continuously updated as new products enter the market.
The average tracked Beauty & Personal Care listing is priced at $18.55. The middle 80% of listings range from $5.99 to $33.99, with a $12.65 median.
Tracked Beauty & Personal Care listings average 6,229 reviews. The top 10% of listings by review count exceed 20,955 reviews. Review depth is one of the clearest signals of listing maturity in this category.
Amazon charges a 8% referral fee on Beauty & Personal Care sales, plus a per-unit FBA fulfillment fee based on size and weight. Use the free calculator above — pre-filled with this category's $18.55 average price — to model your real referral fee, fulfillment fee, and net margin.
Squatio's database is updated on a continuous basis. BSR and pricing data for active Beauty & Personal Care listings are refreshed regularly, while keyword search volumes are updated based on platform data cycles. Full subscribers receive the most current data snapshots via the dashboard.
From the Squatio Blog
Seller strategy guides to help you get more out of your Beauty & Personal Care research.
